It is another case of the little guy against the Man, the innovators against the establishment, the many against the few. In this round, we have the Internet service providers (ISPs) facing off against Internet users in the battle for net neutrality.
Essentially, the ISPs believe they should be able to strike deals to give certain websites priority in reaching consumers. Consequently, smaller websites would be more difficult to access, and creating an Internet giant like Google from scratch would border on impossible.